AI Growth Club
WTF Are AI Agents? Explained in 26 Minutes
- April 10, '25
- Day: Thursday
- Time: 11:00 - 11:30 (AEDT)
The AI challenge
Feeling foggy about AI agents?
You’re not the only one.
“Agentic AI” is everywhere right now—but no one’s explaining it clearly. The term “agent” gets thrown around for everything from glorified automations to fully autonomous decision-makers.
No wonder so many of us are nodding along in meetings while secretly Googling “WTF is an autonomous AI agent?” under the table.
This session clears it all up.
What you'll learn
In just 30 minutes, we’ll walk you through a simple 5-level framework – so you know what agents are, how they work and why it matters.
Why The Heck You Should Join
The 5-Level Framework
Understand the different levels of AI agents and where they fit in your workflow.
Real-World Use Cases
Agentic AI in action - how it’s being used to streamline tasks, save time, and boost results.
Cut Through the Confusion
Get clear on what’s actually meant by “agents”—no tech jargon.
Know Where Humans Still Matter
Learn where AI takes over—and where you stay in control as strategist and decision-maker.
What You’ll Walk Away With:
A Clear Understanding of Agentic AI
Know what an agent is - what it isn’t - and how to explain it to your team or stakeholders.
A Practical Framework You Can Use
Use our 5-level model to map tools, strategies, and future plans.
Smarter Conversations About AI
Stop nodding and start contributing—without second-guessing yourself.
Confidence to Spot Real Opportunities
ee where Agentic AI fits in your marketing and what to try first.
Meet your instructors
We bring over 35 years of combined hands-on marketing experience, helping teams navigate the biggest shifts in the industry. From getting online to going mobile-first, keeping up with changing channels, and now AI, they’re experts at guiding teams through it all with practical advice that’s easy to apply and delivers real-world results.
Over 35 Years of Marketing Experience
We help marketers and teams take their skills to the next level and achieve smarter, faster, better marketing with our live AI courses.


