AI Growth Club
How To Use AI With Out Losing You Human Touch
- June 4, '25
- Day: Wednesday
- Time: 11:00 - 11:30 (AEDT)
The AI challenge
Used well, AI boosts ideas and reveals insights we’d miss. But lean on it for everything, and we’re not just outsourcing tasks – we’re outsourcing thinking.
Teams everywhere are getting stuck in the same loop: Prompt ChatGPT. Tweak in Claude. Double-check in Gemini. Hours later… still faffing about with the same task.
Here’s the thing though – this isn’t just about AI. It’s about us and how we work. Thinking is hard; we’ve been outsourcing it for years. AI just supercharges the habit.
So, what can you do about it?
What you'll learn
In this 30-minute session, we’ll unpack the psychology behind what’s actually happening. Walk-away with practical tips to break the cycle, use AI with intent, and stay sharp as your tools get smarter.
Why The Heck You Should Join
Spot the sneaky habits
Learn what cognitive offloading is - and why it’s quietly sabotaging your thinking.
AI + Human sandwich
No more mindless prompts. Discover how to collaborate with AI, not delegate your creativity.
AI workflows that work:
Get clear on when to think, when to prompt and how to avoid endless feedback loops.
Don’t just “do AI.” Do it with intention.
Spot when you're offloading vs thinking and start using AI with intent.
What You’ll Walk Away With:
Guardrails that actually work
Work smarter without outsourcing your brain; better prompts and faster decisions.
No more AI Ping Pong
Tips and tactics to stop the procrastination (and perfectionist) spirals before they start
Sharper task ownership
Spot what to automate, where to collaborate, and when to lead with human judgment.
A smarter way to work
We’re pro-AI and pro-thinking - and you’ll leave knowing how to be both.
Meet your instructors
We bring over 35 years of combined hands-on marketing experience, helping teams navigate the biggest shifts in the industry. From getting online to going mobile-first, keeping up with changing channels, and now AI, they’re experts at guiding teams through it all with practical advice that’s easy to apply and delivers real-world results.
Over 35 Years of Marketing Experience
We help marketers and teams take their skills to the next level and achieve smarter, faster, better marketing with our live AI courses.
