AI Marketing Blueprint: Where Does Your Team Stand?

The Leadership Series

AI Marketing Blueprint: Where Does Your Team Stand?

The AI Challenge.

Is your marketing team leveraging AI everywhere it matters most? Most aren’t.
While everyone’s experimenting with AI tools, the leaders are moving beyond siloed efforts and implementing them across every marketing function.

Join us to see behind the curtain – discover exactly how leading brands are approaching AI implementation across every marketing role and function, with a practical roadmap you can apply immediately.

What You'll Learn.

In this practical session, we’ll reveal our Marketing AI Function Roadmap, showing exactly how AI is transforming each marketing speciality—from efficiency to innovation.

Why The Heck You Should Join

Benchmark Your Position

See where your team stands against industry leaders

Clear Implementation Path

Move confidently from AI essentials to next-level innovations

Strategy & Plan

Shift from siloed experiments into a cohesive, cross-functional strategy

Prioritisation Framework

Learn how to sequence AI initiatives for maximum impact with minimal disruption

What You’ll Walk Away With:

AI Use Case Roadmap

A comprehensive matrix of proven AI applications by marketing function

Maturity Benchmark

Self-assess to identify your team's current AI position

Quick-Win Guide

Identify the highest-impact, lowest-effort starting points specific to your team

Competitive Insights

Clarity on where to invest your time and resources for meaningful AI results

Meet Your Instructors

We bring over 35 years of combined hands-on marketing experience, helping teams navigate the biggest shifts in the industry. From getting online to going mobile-first, keeping up with changing channels, and now AI, they’re experts at guiding teams through it all with practical advice that’s easy to apply and delivers real-world results.

Over 35 Years of Marketing Experience

We help marketers and teams take their skills to the next level and achieve smarter, faster, better marketing with our live AI courses.