The AI Challenge.
For years, SEO has been all about Google rankings. But now? 25% of traditional search traffic could disappear by 2026 as AI-driven search takes over.
Customers are skipping Google and turning to ChatGPT, Perplexity, and AI-powered assistants to get instant, personalised answers. If your brand isn’t showing up here you’re losing potential customers without even knowing it.
What You'll Learn.
In this 30-minute session, we’ll show you how AI search is rewriting the SEO playbook—and what you can do to stay visible.
Why The Heck You Should Join
Understand New Search Behaviour
See how search behaviours are changing and why Google rankings alone won’t cut it
AI search is multimodal
Text is just one part—AI handles images, video, and even voice queries.
How search is fragmenting
What that means for your visibility
Live demos on Perplexity & ChatGPT
Watch how AI actually answers customer queries
What You’ll Walk Away With:
A clear picture of search in 2025
Where discovery is really happening (hint: it’s not just Google)
A smarter SEO mindset
How to think beyond rankings and make your brand AI-friendly
How to stay visible in AI search
So your brand gets found in the new search landscape
A fresh perspective on SEO
Critical content strategies to think about today
Meet Your Instructors
We bring over 35 years of combined hands-on marketing experience, helping teams navigate the biggest shifts in the industry. From getting online to going mobile-first, keeping up with changing channels, and now AI, they’re experts at guiding teams through it all with practical advice that’s easy to apply and delivers real-world results.
Over 35 Years of Marketing Experience
We help marketers and teams take their skills to the next level and achieve smarter, faster, better marketing with our live AI courses.
