The AI Challenge.
Your audience doesn’t need more bland, generic content. They want you.
The problem? Vague prompts like “Write me a blog post” or “Create a LinkedIn update” will always churn out cookie-cutter results.AI tools—just like a hired copywriter—can’t mirror your style without the right training. That’s where our tone of voice guide comes in.
What You'll Learn.
In just 30 minutes, we’ll walk you through a simple 3-step process to turn ChatGPT (and any other AI writing tool) into your personal ghostwriter. You’ll learn how to teach AI your tone, style and structure to start creating draft content that actually sounds like you.
Why The Heck You Should Join
Sound like you
Teach AI to understand and mirror your tone of voice and style.
Train your AI properly
Build a tone and format guide to stop AI delivering boring, off-brand results.
Save Hours
Create high-performing draft copy faster—without the endless rewrites.
Live Demos
See how we turn crappy, vanilla outputs into sharper, on-brand content. away.
What You’ll Walk Away With:​​
Your tone of voice guide
Teach AI to reflect your unique voice in just minutes.
Style and format framework
Create content that’s consistent, polished, and ready for personalisation.
Iterate and refine
Learn how to give feedback to improve outputs every time.
Tool insights
Free or paid - when to use ChatGPT, Claude, Gemini, Jasper, or others.
Upcoming Webinars
Meet Your Instructors
We bring over 35 years of combined hands-on marketing experience, helping teams navigate the biggest shifts in the industry. From getting online to going mobile-first, keeping up with changing channels, and now AI, they’re experts at guiding teams through it all with practical advice that’s easy to apply and delivers real-world results.
Over 35 Years of Marketing Experience
We help marketers and teams take their skills to the next level and achieve smarter, faster, better marketing with our live AI courses. Â


